IDC Health Insights recently released its top 10 predictions for mobile healthcare . Among them, it is pointed out that 65% of consumers' transactions with health care institutions will be mobilized in 2018. Therefore, it is imperative for medical and health institutions to develop a harmonious experience strategy across the network, mobile and telephone channels. At the same time, by 2018, 70% of healthcare facilities worldwide will invest in consumer-facing mobile applications, wearables, telemedicine surveillance, and virtual therapy, which are big for supporting population health management initiatives. Data and analytical capabilities place higher demands. The rapid advancement of wearable devices in the past two years has provided a powerful boost to this trend.
“With the deepening of medical reform in 2015, the public's attention to environmental pollution and individual health will further promote the market penetration of personal health products. At the same time, the market for low-cost monitoring, diagnostic and analytical instruments for China's vast market will continue to expand. According to Mr. Murata, “In all market segments, there will be significant growth in wearable health products, such as sports monitoring, metering and child health products. This segment will not only attract traditional medical care. Device manufacturers have also gathered in the IT communications arena, with close attention to startups and venture capital."
According to the company's forecast, according to market forecasting agencies, healthy wearable devices will have a compound growth rate of 43.6% from 2014 to 2019. It is estimated that the global market will ship about 35 million in 2015. In this way, the product range of health and consumer electronics is blurred, and there are many business opportunities. However, compared with traditional consumer electronics such as smart phones and home appliances, it takes time for wearable devices to be widely used, mainly because the user experience is poor, the accuracy of test data needs to be improved, and the follow-up services cannot keep up. These needs will be improved with the improvement of the industrial chain and the construction of the ecological circle.
Wang Sheng, Marketing Manager of ADI's Asia Pacific Healthcare Industry , pointed out that in 2015, the development trend of medical electronics will have the following characteristics: China's medical electronic equipment company's products will extend to the mid-to-high-end product line, such as digital DR, multi-layer CT, High-end color ultrasound and other large-scale medical imaging equipment will increase the global medical electronics market share; the government will continue to increase efforts to support local Chinese companies, including the direct introduction of core overseas talents, capital investment, channel support, etc.; more and more medical functions Equipment will extend from medical institutions to communities, homes and individuals, remote transmission and real-time health data collection will be further popularized; health care functions in smart wearable devices will become widespread and will become the biggest driving force in the entire medical electronics market.
“From the perspective of specific market applications, X-ray digital imaging, including CT and DR, will have more new independent research and development products and brands in 2015, breaking the monopoly position of foreign brands in this relatively high-end product; The wearable equipment will also grow substantially, which means that the maturity of the technical solutions, the acceptance of the product form in the market, and the operational mode of the business will all achieve great breakthroughs." Wang Sheng explained, "This A segment of the market puts new demands on electronic components, such as high integration to achieve small size, low power consumption to achieve long-term battery operation, cost control to achieve market expansion of home and personal applications. At the same time, technology and solutions services are the same Important, especially for new medical device providers. The bigger change is that the demand for a single electronic component is much larger than the demand in the traditional medical electronics field, and the required delivery cycle is much faster, for suppliers It is especially important to change the original supply and service model."
What new technologies will emerge in the medical electronics market in 2015?
Wang Sheng said that taking the more emerging applications of wearable devices as an example, the following points may be concerned by the industry: “The macro view will definitely be a new growth point in the electronic equipment market; the continuous increase and improvement of health care functions, Even some performances reach or pass medical-grade application standards; high-integration, small-volume, low-power, and low-cost sensor hardware will become more critical in future wearable device development; background data analysis and processing Feedback to the end user will be the only way to maintain the user's continued use; but we must be aware that in terms of current market applications and technological developments, the detection and measurement of motion is relatively mature, but for the state of motion. There is still room for improvement in the rapid and accurate monitoring of relevant vital sign signals, so corresponding new technologies and advances in sensor and signal processing, such as photoelectric signals, heart rate, blood oxygen content and others, will be generated and improved. Health index, etc., which requires updated photoelectric sensor technology and corresponding system level data Management techniques, including continuous and accurate measurement of the background to collect data integration and analysis in daily use movement and so on. "
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